Course overview
How do you persuade people to adopt healthy behaviors? It’s challenging! In this course, you will learn about three models of health behavior change that will help you meet that challenge. These models describe the intrapersonal factors that influence the choices people make about their health. You will learn how public health professionals use models like these to design effective health promotion and communication activities.
Course description
Why do people engage in unhealthy behavior, even when they know the risks? Convincing someone to change their behavior is a difficult task. In the field of health promotion, we have models and theories that break down behavior into components that can be measured and used to create change. This course describes three health behavior change models. Each of these models focuses on the internal or intrapersonal processes that produce change.
Throughout the course, each model is broken down into the elements that interact to predict or produce behavior. As each of the models is described, you will also see real world examples of the models in action and have opportunities to think about how a health promotion program might use the model to promote adoption of healthy behaviors or stop risky ones.
Do you work in public health education or health promotion? This course will provide you with an overview of three key models for designing, implementing, and measuring programs that will enhance your effectiveness. With an understanding of these health behavior change models, your work has the potential to have a significant impact on your community. You can learn about the specific elements that your health messages need for success. And you can start learning now!
Entry requirements
Get in touch with the course provider, or visit their website, for details.
Learning outcome
- Identify the constructs that comprise perceived threat
- List three reasons that a person would feel susceptible
- Compare perceived susceptibility to perceived severity
- Create a health message to increase perceived susceptibility
- Identify the two immediate influences on behavioral intention in the Theory of Reasoned Action
- Distinguish between normative beliefs and behavioral beliefs
- Discuss the role of perceived behavioral control in the Theory of Planned Behavior
- List the five primary stages of the health behavior change in the Transtheoretical Model
- Distinguish between the action and maintenance stages in the Transtheoretical Model
- Select the correct stage of change based on the answers to staging questions
- Describe an example of health promotion activities for a given stage of behavior change
- Illustrate ways the Theory of Reasoned Action would explain a health behavior change
Knowledge and skills you will learn
Course options
Course Type: Online
Details
Venue details
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