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Sales representative

Use your people skills to sell your company's products or services to businesses, shops or individuals.

Also known as: technical sales representative, sales executive, sales engineer

About skillsGetting in

About the job

Salary

Source: National Careers Service

Weekly

£385

Entry level

£1,000

Experienced

Monthly

£1,667

Entry level

£4,333

Experienced

Yearly

£20,000

Entry level

£52,000

Experienced

7,200

people are currently employed

High growth

400 more jobs in 5 years

These figures refer to this job and similar ones with comparable skills and qualifications. They only apply to Scotland. Source: Oxford Economics

What it's like

You would use your people skills to sell your company’s products or services to businesses, shops or individuals.

Products you could sell include medicines, consumer goods or engineering parts.

You would:

  • Make appointments with new and current customers

  • Assess your customers’ needs

  • Make presentations on new products and special deals

  • Look after sales, prices, contracts and payments

  • Advise customers about delivery times and after-sales service

  • Keep in contact with customers in person and by telephone

  • Report your orders to the sales office

  • Keep up to date with what your competitors are doing

  • Go to conferences and seminars and follow industry trends

  • Meet sales targets

  • Write reports on sales trends

This job can come with a lot of pressure, as you may have to meet difficult targets. In some jobs you will be paid on commission, which means that for every item you sell you will make more money.

Hours

Your working hours would be 9am to 5pm, Monday to Friday. You may be able to choose your hours as long as you meet your sales targets. Making enough appointments to meet the needs of all your customers could mean that you sometimes need to put in longer hours. This could include working evenings and weekends.

Environment

You would often cover a wide geographical area and spend a lot of time driving to visit customers. When not on the road, you could be based in a local or regional sales office, or you could work from home.

Travel

Some jobs may involve travel abroad if your company sells to overseas customers.

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Related industries

Many jobs can be done in lots of different industries. We've highlighted the ones we think are most important for this job.

  • Food and drink
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Top skills

Skills are things you're good at. Whether you know what yours are or not, everyone has them!

It's useful to learn which ones are important in a job so you know the areas you need to brush up on. It can also help you work out if you're suited to a career.

Here are some of the skills you'll need to do this job:

  • working with numbers
  • respecting
  • networking
  • cooperating
  • verbal communication
  • attention to detail
  • managing resources
  • negotiating
  • positive attitude

Your skills are important

Our unique skillsets are what make us stand out from the crowd. Learn about each skill in depth and discover what employers look for in your applications and interviews.

Discover skills

Getting in

Explore the sections shown for more information about getting into this career.

You might have qualifications which are not shown here but will allow you access to a course. You can compare your qualifications by looking at their SCQF Level. For more information about this, check out the SCQF website.

Always contact the college, university or training provider to check exactly what you'll need.

Colleges and universities will list subjects you'll need for entry to a course. Some useful subjects include:

  • Business

  • English and Communication

  • Skills for Work: Retailing

Many employers  look for a Higher National Certificate (SCQF level 7), a Higher National Diploma (SCQF level 8) or a degree (SCQF level 9/10) in subjects such as:

  • Management

  • Business

  • Marketing

For technical and medical sales a Higher National Diploma or degree relevant to the sector, such as engineering or science, might be needed.

Employers also value relevant work-based experience and qualifications such as a Scottish Vocational Qualification in Retail: Sales Professional (SVQ level 3). 

You can enter a Higher National Diploma courses (SCQF level 8) with National 4/5 qualifications and one to two Highers or equivalent qualifications.

To enter a degree (SCQF level 9/10) usually requires National 5 qualifications and a minimum of four Highers or a relevant HNC/HND.

Qualifications and experience in customer services and sales such as Skills for Work Retailing (SCFQ level 5) may also be of value when applying to courses or entry level sales jobs.

You can enhance your employability, prior to becoming a sales representative or once in the job, with Institute of Sales and Marketing Management (ISMM) training and qualifications.

There is no single entry route to this profession but previous sales experience and product knowledge is often required.

You will also need a driving licence for some jobs.

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