Career outlook for music promotions manager
Figures and forecasts for roles at the same level, which require similar skills and qualifications.
Average UK salary
£53,560
Currently employed in Scotland
33,300
Five year job forecast
+4.62%
"LMI for All" supplies our salary and employment status information. "Oxford Economics" supplies job forecasts and employment figures.
What's it like?
You would get publicity for bands, musicians and singers to sell their records or promote live music events and tours.
You’d need to have huge knowledge of music and build up a network of contacts of people working in the music industry.
If you work for a record company or artist you world:
- Write press releases to publicise your client's music or tour
- Organise events like media interviews and personal appearances
- Go to publicity events with clients
- Get airtime on radio and TV shows
- Organise tours
- Deal with designers, printers and marketing staff
- Negotiate contracts
- Listen to new acts and decide whether to offer them a contract
You could also work as a promoter for a live music venue or festival.
You would:
- Choose and book suitable acts
- Deal with agents, caterers and suppliers
- Arrange a full programme of gigs
- Identify the target audiences
- Organise marketing and publicity
- Arrange entertainment licences
Your work might also involve dealing with budgets and administration.
Working conditions
Hours
Environment
Travel
UK employment status
Full-time
60%
Part-time
27%
Self employed
13%
Create a qualification route
We’ve found some examples of the qualifications that could help you get this job.
Discover my routeTop skills
Here are some of the skills needed for this job. Sign in to see how your skills match up.
- Building relationships
- Cooperating
- Verbal communication
- Written communication
- Creative
- Researching
- Attention to detail
- Developing a plan
- Time management
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Qualifications
You do not need formal qualifications to enter this job but you will need experience of the music world and an industry network.
It is highly competitive. When you apply for a job employers will expect you to have done a lot of work experience.
You can get into a Music Business, Marketing of Events Higher National Certificate (SCQF level 7) or Higher National Diploma courses (SCQF level 8) with National 4/5 qualifications and one to tow Highers or equivalent qualifications.
Entry to a degree (SCQF level 9/10) usually requires National 5 qualifications and a minimum of four Highers at BBBC or above or a relevant HNC/HND.
Useful subjects
- English (required by many courses)
- Maths (required by many courses)
- Media
- Business
- Economics
- Social studies subjects
You will also need
Knowledge and experience of the music industry.
Helpful to have
A driving licence